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A New Economic Culture:
the Culture of Giving

The Economy of Communion
is a global project involving a network of entrepreneurs, academics
and ordinary citizens in building an economy that puts the human
person at the centre. The heart of the project involves over 800
businesses worldwide who participate in a type of economic action
that is imbued with a 'culture of giving' and communion.
Every concept of
economic life presupposes a particular culture, a certain vision of
the world and a perspective on the human person. The entrepreneurs
who participate in the Economy of Communion seek to spread a
'culture of giving' within their businesses and amongst their
contemporaries, creating a groundswell for a new style of economic
action that puts the person first, while operating within the heart
of the market economy. At the core of the venture is the sharing of
profits in favour of the poor in order to spread this culture of
giving.
The Origins
The Economy of Communion
began in Brazil in 1991. It came about during a visit that Chiara
Lubich, the foundress of the Focolare Movement, made to the city of
Sao Paolo. While there she was struck by the stark contrast between
poverty and wealth. She recognized that the efforts of the Focolare
Movement, which had been at the forefront of working with the poor
in the shanty towns of the city, were no longer enough. There was a
need for a new economic culture in order to build a new model for
economic action. She appealed to the generosity and ingenuity of the
Brazilian people to build this new culture founded on a new economic
framework that respects and enhances the human person.
The Concept
The commercial
enterprises that participate in the Economy of Communion project
operate within the market economy. They operate like any other
commercial concern but at the same time, they attempt to propose
something different. For them, the true meaning of all economic
activities lies not just in the economic transactions per se, but in
transforming commercial life into a 'meeting place' in the deepest
sense of the word: a place of communion. Commercial activity becomes
a point of encounter between those who have economic means and those
who do not; there's a communion created between all those who are
engaged in the economic process. All can become 'beneficiaries,' in
the sense that even those without economic means become dynamic
members in the venture; stating their needs but also taking the
initiative to live the new culture of giving.
Some examples
The businesses that
participate in the Economy of Communion project have a diverse
profile. They range from iron and steel foundries, financial
institutions, management consultancies, language and learning
centres to local shops. In Brazil, for example, a company called
Prodiet Pharmaceutics has expanded its workforce and increased its
turnover by 50% in the last few years. It has now opened a
subsidiary company along with six other Economy of Communion
concerns in a purpose built 'model' industrial park on the outskirts
of Sao Paolo. There is a bank in the Philippines called Kabayan,
where the majority of the shareholders partake in the Economy of
Communion model. The bank, which is assisted by a consultancy firm
in the venture, has moved from being 123rd to the 3rd largest rural
bank in the Philippines in terms of deposits. It has opened eight
branches with 150 partners. It survived the Asian financial crisis
of 1998 due to the trust created within and around the business.
Over time these
businesses have developed in stature and expertise, forming a global
network of linked commercial enterprises stretching from Cameroon
(West Africa) to Santiago (Chile) and from New York to Jerusalem.
Solidar Capital is a
venture capital development fund set up by twenty three German
entrepreneurs. Its aim is the promotion and growth of new productive
activities in Eastern European countries, the Middle East and Latin
America. There are many other examples in Europe; for example, there
is the International learning company called, Language and Learning
International based in Ireland.
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